ELMER RUSSELL S, an insider at ServiceNow Inc (NOW), sold 4,332 shares of the company's stock on November 12, 2025, at a price of $852.38 per share, totaling approximately $3.69 million. Following this transaction, RUSSELL retains 4,332 shares of ServiceNow.
This sale highlights a common practice among insiders, who may sell shares for various reasons, including diversification, tax planning, or personal financial needs. While significant selling activity can draw attention, routine transactions do not inherently signal negative sentiment towards the company.
Insider transactions are reported to the SEC, providing transparency regarding how executives view their holdings. However, these transactions should be considered alongside other fundamental and technical factors. Investors are encouraged to examine insider activity patterns over time rather than focusing on isolated transactions.
ServiceNow, headquartered in Santa Clara, California, offers a comprehensive workflow automation platform for digital businesses. The company's intelligent Now Platform enhances productivity by connecting people, processes, data, and devices. With a market capitalization of $179.7 billion, ServiceNow has a P/E ratio of 103.82 and an EPS of 8.26. Upcoming earnings are scheduled for April 20, 2026, with an estimated EPS of $4.77 and revenue of $3.7 billion.