Truist Securities has upgraded Booking Holdings Inc (BKNG) to a Buy rating from Hold as of October 26, 2025. The current share price stands at $5,065.00.
This upgrade reflects a more optimistic outlook on the company's prospects, suggesting improved fundamentals or better-than-expected business performance. Booking Holdings, headquartered in Norwalk, Connecticut, operates in the Hotels, Restaurants & Leisure industry. The company provides online travel and related solutions through brands such as Booking.com, Priceline, and KAYAK, allowing consumers to book accommodations, flights, and more.
As of November 8, 2025, Booking Holdings boasts a market capitalization of $158.5 billion, a P/E ratio of 31.42, and an EPS of 153.86. The company recently reported strong Q3 earnings, with an EPS of $99.50, surpassing estimates of $97.57 by 2.0%. Analyst consensus indicates a Buy rating, with 8 Strong Buy, 25 Buy, and 14 Hold ratings among 47 analysts.
Analyst ratings are based on research and financial models, providing insights that should complement other investment considerations, including company fundamentals and market trends. Ratings can change as new information becomes available, reflecting evolving analyst views on the company.
