Benchmark has initiated coverage on Vital Farms Inc (VITL) with a Buy rating, marking its first assessment of the company. The firm’s analysis considers Vital Farms' position within the food products industry, focusing on its commitment to humane animal treatment and sustainable farming practices.
Vital Farms, headquartered in Austin, Texas, packages and distributes pasture-raised shell eggs and butter, among other products. The company employs 598 full-time staff and has established itself as a national consumer brand, collaborating with over 500 family farms. Its products are available in approximately 23,000 stores across the U.S.
As of November 12, 2025, Vital Farms' stock is priced at $32.64, with a market capitalization of $1.6 billion and a trailing P/E ratio of 30.81. The company has a consensus rating of Buy, supported by 5 Strong Buy, 11 Buy, and 1 Hold ratings from analysts.
Looking ahead, Vital Farms is set to report its next earnings on August 4, 2026, with estimates of $0.43 in EPS and $232.8 million in revenue. This follows a strong performance in Q3 2025, where it reported an EPS of $0.36, exceeding expectations by 17.6%. Such decisions reflect the firm's ongoing growth trajectory and potential in the competitive food products market.