Morgan Stanley downgraded Trade Desk Inc (TTD) to Equal-Weight from Overweight on September 9, 2025. The stock is currently priced at $39.47.
This downgrade suggests increased caution regarding the company's outlook, potentially reflecting concerns about competitive pressures, market conditions, or execution risks that could impact performance.
Trade Desk operates a self-service, cloud-based ad-buying platform, enabling clients to manage and optimize digital advertising campaigns across various channels, including connected television and mobile devices. The company, headquartered in Ventura, California, has a market capitalization of $19.0 billion and a P/E ratio of 43.27, with an EPS of 0.88.
Analyst consensus indicates a Buy rating, with 8 Strong Buy, 16 Buy, 15 Hold, and 5 Sell ratings as of November 1, 2025. Recent earnings reports show the company exceeding EPS estimates in several quarters, including Q3 2025, where it reported EPS of $0.45, matching expectations with a 1.1% surprise.
Such decisions reflect the dynamic nature of analyst ratings, which can change as new information becomes available. Investment considerations should encompass a range of factors, including company fundamentals and industry trends, rather than relying solely on analyst opinions.